Miller lite gay
Miller Lite aims to create safer, more accepting spaces at bars for members of the Diverse community because we believe that everyone should be able to be their true self.
In partnership with Equality Federation, we launched the ‘Open & Proud’ program in June , to support make the 55, bars that serve Miller Lite become more inclusive to the LGBTQ+ people through local town halls, coaching guide development and implementation, plus continued support to our friends at Equality Federation and their important advocacy work. To hang out, Miller Lite has contributed $, to Equality Federation to cultivate change.
Miller Lite and Equality Federation are continuing to host several town halls at bars across the country where an intersectional group of LGBTQ+ folks contribute their candid, open experiences and thoughts on how bars can be made more inclusive.
Throughout the course of , Miller Lite spent months listening directly to the unique intersectional needs of the LGBTQ+ community at bars across the country via town hall events, and we are excite
Miller Lite Publishes Beers &#; Queer History Book
(Courtesy Miller Lite)
The journey to equality has been a long and winding road for members of the Gay community, and queer bars have played a critical role both as harmless havens and significant historical settings.
And now Miller Lite has released a publication celebrating the wealthy history of homosexual bars and their importance to the community,
Using its sizable platform Miller Lite (the #6 bestselling beer in US) partnered with Dr. Eric Cervini, a Pulitzer Prize finalist, bestselling author and historian of Gay politics, to generate a guidebook called “Beers & Homosexual History.”
A page hardcover coffee table novel, “Beers and Homosexual History” highlights the little-known backstories of 10 iconic bars, from New York’s Stonewall Inn to the Panic Block in Lincoln, Neb. And it’s free now on Miller Lite’s online store for $, with all proceeds advantage Equality Federation.
“These bars were key rendezvous places where people felt at place. They offered security, security and a sense of belonging that their patrons couldn’t necessarily fetch e
Miller Lite Ads From Parade Draw Conservatives’ Ire; Bud Light Off-Premise Declines Persist, While LGBTQ+ Groups Demand A-B to Affirm Support
A month and a half after conservative outrage directed at Bud Light began, right wing social media has turned its attention to Miller Lite after a months-old commercial for the brand resurfaced.
The ad features comedian Ilana Glazer delivering a monologue tracing women’s involvement in beer, from the medieval alewives to the bikini-clad spokeswomen of the s. The commercial kicked off a Women’s History Month activation in which Miller Lite collected old beer paraphernalia that objectified women with the goal of composting the materials into fertilizer to donate to women brewers to grow ingredients.
“Miller Lite said to Bud Light, ‘hold my beer,’ and decided to produce a new ad campaign straight out of prior s ‘I hate all men’ feminism to exchange a drink to customers they hate,” conservative commentator Ian Miles Cheong tweeted.
In the four weeks conclusion May 6, dollar sales of Miller Lite include increased +% and volume, measured in case sales, ha
Brewers Tapping Gay Themes in Mainstream Ads
May 30 -- Beer makers are coming out of the closet — in primetime.
A humorous new ad from Miller Lite, for example, features two women in a bar unwittingly flirting with a pair of same-sex attracted men. The spot is being shown prominently during evening broadcasts and throughout the day on ESPN.
And Miller is just one of the mainstream brewers embracing gay themes in its primary ad campaigns, according to Michael Wilke, executive director of Commercial Closet, an association which claims to be the largest archiver of same-sex attracted ads.
Bud Light has a long-running campaign called Ladies' Night which shows guys in drag, and Heineken ran four ads recently including one of a young man coming out to his father, who is completely unfazed by the revelation.
View the Miller Lite Ad
Why Beer?
It may seem counterintuitive for beer companies whose product is usually linked with stereotypical masculine attributes to freely embrace homosexual themes. But that's exactly what they've been doing for some time now, says Wilke.
"Some years ago, be